ARTICLE
The Players Centre for Performing Arts reaches GuideStar’s highest Seal of Transparency Platinum Seal allows donors to focus on progress and results Contact Name: Amanda Heisey Contact Email: amandah@theplayers.org Contact Phone Number: 9413652494 Sarasota, FL – May 19, 2020 – The Players Centre for Performing Arts has earned the 2020 Platinum Seal of Transparency, the highest level of recognition offered by GuideStar, a service of Candid. The Players Centre is sharing metrics that highlight the progress it has made toward its mission through GuideStar, helping donors move beyond traditional ways of nonprofit evaluation and achieve a greater understanding of its impact. "In alignment with our strategic plan and vision for our future,” said Morgan Gerhart, Advancement Director, “we are excited to convey our organization’s results in a user-friendly, accessible, and highly visual manner. By updating our GuideStar Nonprofit Profile to the Platinum level, we can now easily share a wealth of up-to-date organizational metrics with our supporters as well as GuideStar's immense online audience, which includes donors, grant makers, our peers, and the media." To reach the Platinum level, The Players Centre for Performing Arts added extensive information to its Nonprofit Profile on GuideStar: basic contact and organizational information; in-depth financial information; qualitative information about goals, strategies, and capabilities; and quantitative information about results and progress toward its mission. By taking the time to provide this information, The Players Centre has demonstrated its commitment to transparency and to giving donors and funders meaningful data to evaluate nonprofit performance. As a community theatre, there are common misconceptions about our mission and the impact we have. So much of our work truly goes on ‘behind the scenes.’ Through the GuideStar process, we are better able to provide a more in-depth picture of our organization and share not only the outcomes we track but the human stories behind them. “I encourage you to visit our profile on GuideStar to see what we're all about," added Gerhart. “We’re thrilled that our GuideStar Platinum Nonprofit Profile and its associated benefits help us better communicate our organization’s exciting initiatives to a wider audience." Only 10,000 organizations have reached this level nationwide, those include such nonprofits as March of Dimes, Goodwill, Girls Inc. Audubon and Charity: Water. About GuideStar Nonprofit Profiles In February 2019, GuideStar joined forces with Foundation Center to form Candid, a new 501(c)(3) nonprofit organization. Today, GuideStar is a service of Candid. The GuideStar database contains a profile for every tax-exempt nonprofit registered with the IRS. The profiles are populated with information directly from nonprofits, the IRS, and other partners in the nonprofit sector. Candid encourages every nonprofit to claim and update its profile at no cost to the organization. Updating allows nonprofits to share a wealth of up-to-date information with the more than 13 million people who visit guidestar.org to learn more about nonprofit organizations each year. Updating also allows nonprofits to share information with the more than 200 philanthropic websites and applications that are powered by GuideStar data, such as AmazonSmile, Facebook, and Network for Good. To reach a given participation level, organizations must complete all required fields for that level. The GuideStar participation levels, acknowledged as symbols of transparency in the nonprofit sector, are displayed on all updated participants' profiles in the GuideStar database. About Candid Every year, millions of nonprofits spend trillions of dollars around the world. Candid finds out where that money comes from, where it goes, and why it matters. Through research, collaboration, and training, Candid connects people who want to change the world to the resources they need to do it. Candid’s data tools on nonprofits, foundations, and grants are the most comprehensive in the world. Find out more at candid.org and on Twitter @CandidDotOrg. About The Players Centre for Performing Arts The Players Centre for Performing Arts is a 501(c)(3) organization dedicated to entertaining, educating and engaging the community through high quality live theatre. Its Main Stage features the Broadway Series, SNAP (Something New At the Players) and Summer Sizzler Series. Backstage at the Players is home to more thought-provoking, eclectic pieces. In addition to providing entertainment to the community, The Arnold Simonsen Players Studio offers a wide range of education and outreach programs for children and adults. # # # The Players Centre For Performing Arts 838 N. Tamiami Tr., Sarasota FL 34236, 941-365-2494, Fax: 941-954-0282 www.theplayers.org. Box Office: Mon-Sat, 10 a.m. – 4 p.m., and one hour prior to curtain time. The Players Box Office is located on Tamiami Trail between 10th Street and Blvd. of the Arts.