FLORIDA DESIGN WORKS PROMOTES KIM KELLY TO REGIONAL VICE PRESIDENT OF SALES
An eight-year veteran with the company, Kim will lead sales operations for the company’s Sarasota and Tampa locations
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February 17, 2021 - Sarasota, Florida - Florida Design Works is pleased to announce the promotion of Kim Kelly to Regional Vice President of Sales. In this newly expanded role, Kim will oversee the sales operations for our Sarasota and Tampa locations. The company has showrooms located conveniently in the heart of the cities. The sales teams offer kitchen, bath and various home design projects centered around exclusive and high-end tile, custom designed and built cabinetry, countertop, and flooring products.
“We welcomed Kim back this January and recognized an immediate opportunity to promote her into a regional position to increase sales and revenue”, said Jeff Bloch, Vice President of Operations for Florida Design Works. “Her outstanding leadership skills combined with her relationships in the design and trades industries are a natural fit for the position.”
Bloch added “Kim will provide outstanding sales leadership to both locations, allowing our specialized staff in each showroom the time they need to spend with customers on the design and execution of significant projects.”
Sales for Design Works across its entire footprint including Sarasota, Tampa, Fort Myers, Naples, Jacksonville and Miami were very strong in 2020, despite the global pandemic. As the business was deemed “essential” to continue serving home builders, the showrooms remained open and continued to work in a safe and secure method to address the needs of customers. Revenues for the home improvement industry were up nearly 15% over the previous year, as compared with a usual 5-7% increase in typical years. As the real estate market continues to thrive, so will home design as new homeowners need to remodel kitchens and bathrooms, add outdoor kitchens and lavish pool features, and outfit living spaces with home office, desk, and storage solutions.
About Florida Design Works
For over five decades, Design Works has been the leader in kitchen, bath, and home remodeling solutions, providing superior products in tile, natural stone, custom cabinetry, countertops, shutters, shades and more. Our team works with builders, designers, contractors, and homeowners to personalize spaces that offer sophisticated functionality, contemporary trends and the latest styles.